Polk Online Privacy Policy 

R. L. Polk Japan does not use cookies or other means of identification to track or monitor individual patrons who visit our website.

R. L. Polk Japan does not collect any personal information online, except that information which is volunteered by visitors.

When a visitor volunteers information, R. L. Polk Japan uses only the information necessary to fulfill a customer request or to respond to a customer inquiry.


R. L. Polk Japan Privacy Principles

Polk works to maintain the public's trust by offering products and services consistent with our commitment to Polk's Privacy Principles.

Polk behaves responsibly and ethically when building and using databases.

• We use consumer information to provide essential information services to business customers in an ethical and responsible manner.
• We collect data from legitimate and responsible data sources only.
• We maintain quality audits to ensure the integrity of the data collected, from receipt through delivery.

Polk restricts information sharing to those companies who have a legal, appropriate, and allowable use for the information.

• The consumer information we collect and provide to our business customers is limited to information necessary for the legitimate business purposes of Polk and its business customers.
• We maintain control over the use of our consumer information through contractual agreements and guidelines established with our customers and vendors.

Polk keeps client and consumer information secure from unauthorized access.

• We maintain physical and electronic security of our facilities and systems to protect data from unauthorized access, use, or dissemination.
• We work only with reputable industry service companies to support our business and require that these companies adhere to our practices concerning the handling and use of consumer data.
• We maintain internal practices to protect the security of information by limiting access to data, systems, and facilities.

Polk includes privacy principles and practices in its standards for employee ethics.

• We expect all Polk employees to share in upholding the public's confidence and trust, and to apply Polk's privacy principles and practices in every aspect of our business.
• We conduct regular information sharing meetings and maintain electronic bulletin boards to educate employees on compliance issues.

Polk respects a consumer's expressed desire to be removed from marketing lists.

• Polk respects a consumer's choice not to be contacted for marketing purposes. Consumers who contact Polk by phone or mail or email will be removed from our marketing lists.

R. L. Polk Japan reserves the right to alter this privacy policy from time to time and such changes will be effective when this privacy policy is revised.

Copyright © 2007 R. L. Polk Japan KK