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Learn how Analyze, Change, Evaluate can help you more...
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Product Planning
Product planning is at the very core of what automotive manufacturers do and the effects on making the right decisions for new vehicles has enormous effects on sales and profitability.
Utilizing Polk's analysis tools and systems, planning for the right product at the right time to the right customer becomes much easier. Most of the world's auto-makers currently use Polk product planning systems and enjoy the daily ease of use, live updates and support from our dedicated team of professionals.
For more information on Polk Product Planning, please click on any of our dedicated products below or feel free to contact a Polk representative
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Price & Specifications - CarMaster
R. L. Polk’s Web-based Vehicle Price and Specification information system that enables large or small organizations, using one single corporate license to service an unlimited number of users. Direct online access to live vehicle data from over 20 countries, and in any of 10 languages makes for fast, reliable and effective decision making.
New Vehicle Registrations - NewReg
R. L. Polk provides the automotive industry the most comprehensive worldwide new registrations and sales database including forecast data for Passenger Vehicles (PV), Light Commercial Vehicles (LCV) and Heavy Commercial Vehicles (HCV) for more than 50 countries.
Vehicle Volume Forecasting - NewFor
By integrating new vehicle registration data of more than 50 countries, detailed model policy records, a market oriented competition matrix and R. L. Polk’s patented forecasting methodologies (Force4 and MARKET) into one system, NewFor is able to deliver important knowledge tools for a broad variety of key functions.
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